LH (La Haine Inside Us) was born in 2016 in the heart of Italy, from the need to express a radical aesthetic that challenges conventions and embraces the dichotomy between inner darkness and outer beauty. Founded on an avant-garde fashion concept, the brand stands out for its provocative approach. Each collection reflects a deep social commentary, combining experimental design and sophisticated materials with a strong focus on craftsmanship and tailoring quality. Its mission is to create garments that tell a story of rebellion, introspection, and freedom. LH aims to give a voice to those who do not identify with traditional fashion standards, celebrating individuality and the inner strength of those who choose to wear its pieces.